BYLT

BYLT Factory Store

Two directions: Copenhagen and Berlin

A factory store concept for BYLT Basics, worked up as two complete directions, Copenhagen and Berlin. Each one is carried through the same moments: the approach, the front door, the entry, the floor, an accessory nook, the cashwrap, and the dressing rooms, so the brand could compare them room for room.

Role: Concept, space planning, design development, fixture design, 3D rendering
Brand: BYLT
Delivered with
Size
Scope
Opened
Year: 2022
Timeline
Services: Retail Environment Design

01
Copenhagen
A warm environment anchored by light wood, with flexible merchandising and an approachable lounge to relax in.

02
Berlin
Technical and ice cold. This direction leaned heavily into man-made materials and cool tones.

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